Calbayog, Western Samar For Duterte

If there is one irritating fact about good people not getting elected, it is this bad habit among them not willing or learning to repackage themselves well enough. Take for instance Salonga, Roco and Gordon, all of them have outstanding records in public service but when it comes to presenting themselves to the voters, they seemed to have ignored the basic strategy to sell themselves well.

One rehearsed attempt was to use their past track records. These impress people in particular those who would prefer to look at the candidates track record, they won’t be able for the most part convince the people to vote for them. The machinery of the Binay’s was able to put up Nancy to the senate even though she is lacking the wit and the experience to function as a legislator.

Their spin doctors may have better assessment of the voters avatar before presenting her to the voters nationwide – even rehashing the festivities, however archaic but does the job of making her gained wide acceptance among the people. At the end of the day, she won while others with excellent record bit the dust.

There can be several ways to replicate their success and coupled with the fact that pushing for a candidate who already have excellent track record can be easily repackaged more than those who are relative beginners if the first attempt of survey put him on the un-winnable bracket. Well maybe if we can’t expect running the same campaign if funds are limited to run for prime-time TV ad if it’s the TV that does the job for Nancy. However, there can be cheaper alternatives.

In the United States, Obama managed to win the presidency by starting out local voluntarism. Can we do the same thing in the Philippines. Maybe. Maybe not. Meaning, well-wishers and supporters can start to ask if there’s other supporters wishing to volunteer. Roco and Gordon had tried this before (though others may have initiated it, not they) but they still ended-up biting the dust during election day.

If voluntarism won’t work under the Philippines setting, then what else is in store for Rudy Duterte should he run for office? What are the advertising options that could possibly do well for him?

In the world of marketing, assuming what people would buy is a colossal mistake. Any other fans have their own set of friend’s and they would be influenced by the fan post supporting Duterte.

The options are limitless specially in this internet era. So many problem may not be a problem a all. If there are volunteers who wish to do their part in the city, then that’s already a huge plus in the campaign.

These impress people especially those who select to look at the candidates track record, they won’t be able for the most part convince the people to vote for them. Their spin doctors may have better analysis of the voters character before presenting her to the voters nationwide – even rehashing the festivities, however traditional but does the job of making her gained wide acceptance among the people.

There can be many ways to replicate their success and coupled with the fact that pressuring for a candidate who already have excellent track record can be easily repackaged more than those who are relative beginners if the first attempt of survey put him on the un-winnable bracket. If it’s the TV that does the job for Nancy, well maybe if we can’t expect running the same campaign if funds are limited to run for prime-time TV ad. In the world of marketing, believing what people would buy is a colossal mistake.

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